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NYSE: OUT 26.58
-0.03 -0.11%
Volume: 813,017
20 Jan 2017 04:02 PM Minimum 20 minutes delay
investor-news

News Releases

12Jan2017
OUTFRONT Media's Senior Leadership Is Recognized For Technology Innovation
Company's Technology Team Leverages Combined Experiences as it Brings Digital Advancements to the OOH Advertising Market Today OUTFRONT Media (NYSE: OUT) announced that two of its senior leaders were recognized for their work in the advancement of programmatic media buying. Joel Melby , Chief Technology Officer, has been awarded an ABBI (Audience Based Buying Innovation) Gold Award from the Global Audience Based Buying Conference and Consultancy (GABBCON). Melby was recognized for his lead work on an industry standard, Automated Linear Broadcast Cross-Device (ABCD) Specification that enables audience-based ad-buying focused on television and video. His contributions will be utilized by GABBCON for standardizing audience based media buying and will also help inform OUTFRONT's ON Smart Media platform with a standard for audience-based buying in OOH. Melby began writing the specification with his former employer,clypd, a Boston -based startup which built a programmatic TV platform for...

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